‘The Hold’ is a baby calming technique that is the brainchild of Dr. Robert Hamilton, who is an American pediatrician. Dr. Hamilton’s technique can be found brilliantly explained on YouTube, and was seen and liked millions of times in a very short period.

This was a clear indication that there are, without doubt, many parents and caregivers out there who are eager to find a means of calming their babies. With more than 3 decades of working with children under his belt, as well as having 6 children of his own, it is safe to assume that Dr. Hamilton anticipated parents would be eager to dip their hands on such information.