Co-founded by Hayley Williams (yes, that Hayley Williams from the band Paramore), this semi-permanent and vegan hair-dye brand has 14 shades, including bold ROYGBIV colors (like red and green) and pastel hues (think: pink and lavender). Basically, you’ve got a lot of options. 

Some hair dyes burn your scalp, leave your hair patchy, or expose you to hella intense smells. Thankfully, this dye does none of those things, making the at-home hair dye process a lot smoother. The dyes are thick and highly pigmented, but you do have to lighten your hair if you want the color to show up. Just make sure to see a professional to bleach your hair before you try these out.